A brief exploration on creating social media ads for companies. These focus on forming designs that can be applied to multiple platforms and relate to existing branding and styles of an existing company. Content for posts needs to be straight-forward and simple, with the goal of having people click on the call-to-action.
I utilized Peets Coffee’s primary colors and vector leaf imagery to highlight the return of their fall collection of drinks. One ad uses a photo paired with leaf graphics to showcase the drink. The other two ads are entirely made of graphics to appear cute and enticing.